New Delhi: Stressful lifestyles are inspiring designers and manufacturers to conceptualize new product ranges and designs that can comfort the urban Indian.
Maspar has introduced to the market ‘Mediation Cushions’ that are creatively designed to provide comfort, function, tradition and convenience.
Available in soothing colours they come with the promise of rejuvenating the body after a physically exhausting day, are visually soothing, provide better sleep and even boost concentration levels.
More popular with those who are already doing yoga and meditation they make it easier to sit for long hours on the floor in cross legged position.
The company is also producing home furnishings in coordinated colours allowing plenty of mix n’ match options. Monogrammed bath robes for him and her are exclusive and have a strong feel-good factor.
Each product goes through controlled dyeing for colorfastness and is processed for quality. Manufacturing of chenille yarn, dyeing of yarn, fabric and made-ups, printing, quilting and cording using special purpose sewing machines adds to their appeal and longevity.
The company has been manufacturing home furnishings for the export market of US and UK and are supplying to brands like Marks & Spencer, Ikea and Waverly. Seeing that the Indian retail market was expanding, they began domestic operations in 2002.