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SUNDAY, NOVEMBER 08, 2009 9:56 AM IST

PTI

New Delhi: After facing heat over cheergirls, the Indian Premier League (IPL) is now under the scanner of Union Health Minister Anbumani Ramadoss who criticised the cricket body for allegedly promoting liquor through surrogate advertisments at their cricket matches.

Ramadoss, who is in the forefront of a campaign against alochol abuse, said he would take up the matter with the Information and Broadcasting Ministry.

“It is unfortunate that things like these are happening out there and we will be taking up the issue with the Information and Broadcasting ministry. But then yesterday the Supreme Court has not taken any cognisance as well, ” Ramadoss said when asked by reporters what he thought about the IPL allegedly promoting surrogate advertising.

IPL CEO Sundara Raman however categorically said that IPl does not promote liquor but promoted cricket through the tournament.

“IPL is promoting cricket. IPL is not promoting liquor through advertising. That is a franchisee name(The Royal Challengers). Yesterday there was a Public Interest Litigation(PIL) in the Court(Supreme Court) and it has been awarded in favour of the Bangalore franchisee, saying there is absolutely nothing to it,” Raman said.

This is the third controversy that has dogged the IPL since it kicked off early this month after politicians demanded a ban on US-style cheerleaders and after the slapping incident involving Harbhajan Singh and Sreesanth.

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C Said:


I don't understang how will it help by banning surrogate ads. Ramadoss should take an evening trip in his private car and visit the whisky shops(they call themselve "Wine" shops to lend an air of civility) in Delhi. Ramadoss does not need to ask for the birth certificates to check the age of the boys who are guzzling beers just outside these whisky shops and think themselve Ajay Devgun or that shirtless baffoon Takshay Kanna. Cops can be seen hanging out there always, not to prevent boys from drinking but to collect hafta from the Whisky shop owners. Ramadoss! This is happening in your capital, under your nose and you say you have taken "theka" to improve the lot of all Indians? Everybody knows Royal Challenge is not water and Aristocrat is not an apple juice company. These companies are slapping on the face of law and ministers like Ramadoss are indulging empty talks. IB minister P R Dasmusnsi spends watching TV through the night in lookout of raunchy scenes. One wonder how does he miss these ads.

Posted On 4/30/2008 10:37:59 AM