By PTI

New Delhi: Internet shopping seems to be catching up fast in India, with a product being sold every minute, according to one of the world’s largest online markets, eBay.

Moreover, it is not software or other computer-related products that are catching the attention the most. It is jewellery that is the most sought and a piece of it is sold every seven minutes on eBay India, the US-based Internet auction and marketplace giant eBay’s India country manager Ambareesh Murty told PTI.

However, when it comes to the profile of people buying goods, men in the age-group of 25-30 years account for 70-75% of the shoppers on eBay India, he said.

Gender-based buying preferences

Commenting on the buying trends of products between the two sexes, Murty said that electronic gadgets are popular among male buyers and jewellery is the obvious choice of Indian women.

Besides, apparel category is the other area which is a favourite among women buyers, he said.

Coins or currency notes, mobile handsets, stamps, books, music players and watches are other popular products being sold and purchased on the website.

According to data compiled by eBay India, on an average day a piece of jewellery is sold every seven minutes, a coin or note sells every 16 minutes, a stamp sells every 19 minutes, an apparel sells every 22 minutes and a book is sold every 27 minutes.