Log has written
FRIDAY, NOVEMBER 27, 2009

In this era of easy money, private planes and conspicuous consumption, we sometimes forget what industrialists were like in the days before the economy opened up and every second businessmen became a millionaire. Younger people have been told that they were all crooks who survived by manipulating the licence-quota raj and bribing bureaucrats and politicians. Only after 1991, or so it is said, did the true entrepreneurial energy of India get unleashed and a new class of savvy, globally conscious businessmen emerge.

Postcard: The Doshis, known for their interest in the arts, on a holiday in Africa. Courtesy: Saryu Doshi

Postcard: The Doshis, known for their interest in the arts, on a holiday in Africa. Courtesy: Saryu Doshi

Like most generalizations, this has an element of truth in it but it is also an exaggeration in some respects. It ignores the fact that before independence there were business families who were deeply committed to the idea of creating an industrial infrastructure for India out of a sense of patriotism. And even after the licence raj took over, such families as the Sarabhais, the Tatas, the Godrejs and the Walchands managed to retain their values and refused to subscribe to the prevailing ethic of manipulation and bribery.

Of these families, the Tatas and the Godrejs flourish; the Sarabhais are better known for non-industrial activities and the Walchands are rarely thought of as a single entity any longer. Few people who read about Chakor Doshi, Sharayu Daftary or Ajit Gulabchand think of them as being part of the same family. And though Walchand Hirachand was one of the founders of Indian industry (with interests in shipping, aeroplane manufacturing and automobiles) he is hardly ever talked about today. Nor has the family done as well as it could have, at least partly because in the 1970s and 1980s, many of its members refused to play the bribes-and-manipulation game.

Also Read: Vir’s previous Lounge columns

I saw some of this up close because Vinod Doshi, who died this October, was one of my closest friends in Mumbai. I saw him during his triumphs and his tribulations and I always marvelled at his good humour, his integrity and his ability to never forget that there was a world outside business.

Vinod was the oldest son of Lalchand Hirachand (brother of Walchand) and my guess is he would not have been a businessman had he not been born into an industrial family. Right from the time he was in college, his real interest was in the arts and in theatre, in particular.

In those days, it was not so unusual for business people to care about the arts. In fact, one of the things that saddens me most about today’s hotshot millionaires is that not only do they do virtually no charity (shouldn’t some of these guys have set up the sort of institutions that the Tatas and Birlas did? It’s been long enough since they made their money), but the only interest they have in art or culture is as an investment.

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Devdatta Said:


Good article- Vir ..though you missed out two big names - Kirloskar and Garware families. The Kirloskar group established in 1888 went on to create an empire that enjoyed one of the highest growth rates in Indian history, a staggering 32,401% growth of assets from 1950-1991.The Kirloskar's too strongly supported the theatre and literature, while Garware did a lot for primary education and sports. Just wonder how we all forget great people in no time...

Posted On 11/7/2008 2:18:17 PM
Sri Said:


Vir, I found your article on a blog & mistakenly assumed the blog to be yours. I posted my reaction on that & here it is copy-&-pasted again: Bravo Vir!! Bravo!! Sitting in Canada, I'm going through all of your old interviews on Star Talk and may I say, what pure joy it is to see you interviewing India's best & brightest!!? My friends & I (who have been away from India for the better part of the decade) are constantly talking about this -- post-1990 India has gained a lot but we are rapidly losing aesthetic values. We are more than willing to absorb stuff catered to the lowest common denominator but when it comes to elevating ourselves aesthetically, where are we??!! The concept of being conscientious in India (esp with our elites) is dying rapidly. It is developments like these that scared a lot of us coming-of-age in the 80s and 90s, and we decided to get out of India. I saw your interviews with Maharani Gayatri Devi, Vijay Amritraj, Zubin Mehta, Shabana Azmi, etc. and I fear today's ruthless India would not have allowed flowers like them to bloom anymore if they did not engage in coarse behavior. My own hometown of Bangalore has been completely raped by unhinged urbanization (which has been guised as "development" & marketed to its denizens). A very dear friend of mine from Bombay fears the same for his city -- where are the Soli Sorabjees, Zubin Mehtas, Gerhard da Cunhas, Alyque Padamsees & Shabana Azmis going to come from, he wonders?! I hate to sound like a luddite but Vir, you DO strike a chord for those of us who grew up in a much more secular India & are afraid to see it being polarized on bases of language, region, religion, etc. This is an excellent posting by you!!! Please keep on fighting the good fight & please challenge the intellectual & aesthetic diarrhea that has plagues India in the last 20 years or so, especially embodied by your colleagues in the media.

Posted On 5/10/2009 3:58:25 AM