Intex eyes Rs600 cr revenue by 2009

Intex eyes Rs600 cr revenue by 2009
PTI
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First Published: Sun, Mar 30 2008. 01 12 PM IST
Updated: Sun, Mar 30 2008. 01 12 PM IST
New Delhi: IT hardware and electronics firm Intex Technologies on Sunday said it is eyeing a revenue of Rs600 crore by the end of 2009 through expansion of its retail, enterprise and mobile phone businesses.
The revenues of the company was at Rs260 in 2006-07.
“We expect to close the year with a revenue of Rs350 crore and touch Rs600 crore by 2009,” Intex Executive Vice Chairman Ramesh A Vaswani told PTI, adding that retail, enterprise and the mobile phone business, launched last year, would drive the growth.
From the retail vertical alone, the firm expects revenues to the tune of Rs25 crore by 2008, he added.
The company is planning to expand its retail presence by opening 200 shop-in-shops in the country by 2009. Currently, it has 95 shop-in-shops. The company follows a shop-in-shop concept and operates counters in retail stores.
“We will be investing Rs eight crore to fund the expansion of our retail outlets,” he added.
Besides, the company is also looking at expanding other verticals in the country, including the enterprise business that includes supplying electronics and computers to government, PSUs and large private firms.
The business from the enterprise is expected to touch Rs50 crore by the end of the year.
The company had recently started marketing mobile phones and would be adding 7-8 new models of to its portfolio in the next few months. Intex is also planning to ramp up its promotional activities.
“We are planning to spend Rs two crore on promotion, which will include advertisements in print and electronic media,” he added.
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First Published: Sun, Mar 30 2008. 01 12 PM IST