Mumbai: Financial Services firm, iFAST Financial India on Wednesday launched Fundsupermart.com in the domestic market, an online transactional website for retail mutual fund investors.
The platform will allow customers free account opening and transactions at zero cost amongst other facilities, iFAST Financial India’s managing director, Rajesh Krishnamoorthy told reporters here.
This would also provide consolidated reports to help the customers manage their holding with ease, he said.
The company also launched an equity funds index—FSM All-Equity Fund Index (Fefi), that would act as an indicator for investors and fund managers.
The composition and structure of Fefi is based on the performance of select open-ended equity funds and currently comprises 79 equity mutual funds, Krishnanmoorthy said.