Reliance Jio acquired 50 million subscribers since launch, claims executive
The executive claimed Reliance Jio achieved the feat faster than Facebook, WhatsApp and Twitter, which took 42-44 months to reach the mark
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New Delhi: Reliance Jio Infocomm Ltd has acquired 50 million subscribers by adding six lakh customers every day since its launch on 5 September, a company executive has claimed, making the telecom firm the fastest in the world to have achieved the landmark.
The executive claimed Reliance Jio achieved this feat faster than Facebook Inc., WhatsApp and Twitter, which took anywhere between 42 months and 44 months to reach 50 million-subscriber mark.
“Beating industry estimates, the company has signed up an average of six lakh subscribers a day, which is a globally unprecedented feat for any customer-facing company, including the likes of WhatsApp, Facebook and Skype,” the executive said, requesting anonymity.
Earlier, Reliance Jio had said it acquired 16 million customers on its network in the first month and now claims to have crossed Bharti Airtel Ltd’s subscriber base acquired over six years of 3G and 4G users.
As per recent subscriber numbers issued by Cellular Operators Association of India (COAI) on GSM companies, Bharti Airtel enjoyed highest additions at 2.33 million subscribers in October. Additions for Idea and Vodafone were 1.43 million and 1.12 million, respectively, in October.
“Only on 4G to 4G comparison, Jio’s 4G customer base is now five times that of Airtel (around 10 mn subs); 17 times of Idea (3 mn subs),” the executive cited above said.
Mukesh Ambani, chairman of Jio’s parent Reliance Industries Ltd, had on 2 September—the telecom firm’s launch date—set a target of acquiring 100 million customers on the network “in the shortest possible time, and set a world record”, aiming to cover 90% of India’s population by March 2017.