Tata Tele sets new benchmark: self penalty for poor quality

Tata Tele sets new benchmark: self penalty for poor quality
PTI
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First Published: Fri, Mar 14 2008. 05 08 PM IST
Updated: Fri, Mar 14 2008. 05 08 PM IST
New Delhi: Setting a new benchmark in the telecom industry, Tata Teleservices today announced that they will offer penalty “voluntarily” to their subscribers if the quality of their services was below standard.
“We will come out with a customer chart setting more stringent quality norms compared to telecom regulator TRAI and if we fail to comply with those standards we are ready to pay penalty to our subscribers,” Tata Teleservices MD Anil Sardana said.
He also announced that Tata Tele has become the No. 2 telecom operator in Delhi and the NCR with over 3 million subscribers and has set an ambitious target to become top player in the region by March 2009.
At a time when the Average Revenue Per User (ARPU) is increasingly coming under pressure for all the operators due to falling tariffs, Sardana said, “our ARPU has been increasing steadily over a period of time.”
He, however, did not specify the ARPU figure in terms of rupee for the company.
On the raging controversy over Blackberry, for which the company was denied permission, Sardana hoped that they would be able to launch the services at the earliest and said the government has taken a positive view on the issue raised by them last week.
“All we want is the level playing field. Since other operators have been offering this service to close to four lakh subscribers we also want to offer the same to our subscribers,” Sardana said.
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First Published: Fri, Mar 14 2008. 05 08 PM IST