New Delhi: Expanding its portfolio in the high-end bike segment, Japanese two-wheeler major Yamaha on Friday launched a 998cc motorcycle—FZ1, in India, priced at Rs 8.7 lakh (ex-showroom, Delhi).
The wholly-owned subsidiary of the firm—India Yamaha Motor—also introduced a 153cc motorcycle—SZ-R carrying a price tag of Rs 55,500 (ex-showroom, Delhi).
“India is one of the key markets for Yamaha and we have been constantly shifting gears to transform the market from utility to pleasure and lifestyle,” India Yamaha Motor CEO and managing director Hiroyuki Suzuki said in a statement.
The company currently offers three high-end superbikes in the Indian market. These are—VMAX, MT01 and YZF-R1.
India Yamaha Motor produces its motorcycles in two manufacturing facilities at Surajpur in Uttar Pradesh and Faridabad in Haryana for domestic as well as export markets.
The company is currently studying the Indian market to enter the scooter segment and a decision is likely to be taken by next year.