New Delhi: Bullish about the growing television market in the country, Turner International, a unit of media major Time Warner Group, will launch an English movie channel by the end of this year.
“We are looking at launching an English movie channel by the end of this year. This will be in partnership with Warner Brothers and an announcement will be made in a month,” Turner International President (Asia Pacific) Stephen Marcopoto said.
“Though the timeline has not been fixed yet, we are looking at launching the channel early this year,” Turner International India Managing Director Ashutosh Mishra said.
Asked if there would be a conflict of interest as the company already has an English language cinema channel, Marcopoto said: “Both the channels will be placed differently. While HBO is more of a blockbuster channel, the new channel will feature Hollywood films.”
“India is the largest market for Turner International in the Asia-Pacific (APAC) region contributing about 25% to the APAC revenues,” he said.
Turner already operates channels like CNN, Pogo, Cartoon Network and HBO in India. It has a distribution tie-up with Zee Networks as well.
The firm has also launched a Hindi general entertainment channel ‘Real´ in an equal joint venture (JV) with Alva Brothers Entertainment.