BackWipro GE Healthcare eyeing 100 cost-effective products by 2015
Wipro GE Healthcare eyeing 100 cost-effective products by 2015
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Thiruchirapalli: Bangalore-based Wipro GE Healthcare, a joint venture between Wipro and GE’s healthcare business, plans to roll out at least 100 “cost-effective" health care equipment in the country over the next five years.
“We are committed to launching cost-effective medical gadgets. We plan to launch at least 100 such products before 2015. The price of these gadgets would be 25% lower than that of other brands," GM-Monitoring Solutions, Wipro GE Healthcare, R R Balaji said here.
The equipments in the pipeline include products for paediatric cardiology care, diagnostic systems for cancer, baby-warmer-cum-incubator, and two Xray systems of high frequency and minimised radiation exposure and computerised tomography systems (CT scan), he said, adding the company had launched 11 products in India and 32 globally.
Balaji, who was speaking to PTI after the launch of portable ECG system MAC 400, said: “It is a perfect screening tool for cardiac diseases. The unit is capable of screening 250 persons on fully charged batteries."
He said the company would also come out with a digital X ray system with significant reduction in cost. He said the company’s R&D wing was also working on molecular imaging system for oncology at 40% less price than the imported ones which cost about ₹ 8 crore.
In India, the gadgets are designed and manufactured after studying specific requirements to create access to affordable high end technology to the masses, he said.
The company is also eyeing public private partnerships (PPP) with government. GE Healthcare had already signed up for PPP models in West Bengal, Uttar Pradesh, Kerala and Andhra Pradesh.
Manoj Menon, Communications Leader of the company, said about 80-100 direct sales officers would be added before the end of this fiscal to the existing strength of 2,500.
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