New Delhi:Mobile value added services (VAS) firm, Comviva on Monday said it has entered into a strategic partnership with Airtel Bangladesh to provide messaging solutions.
The company will offer messaging solutions under its Unstructured Supplementary Service Data (USSD), Short Message Service Center (SMSC) and BMG (Bulk Messaging Gateway) portfolio, Comviva said in a statement.
The solution will also provide Airtel Bangladesh with a single-window web-based environment to access, create, execute and manage services.
With the deployment of SMSC portfolio, Airtel Bangladesh will witness a sharp increase in usage of SMSs over its network.
The solution will optimally deliver messages with minimal latency during periods of intense continuous traffic. Features such as SMS Upload, SMS Storage, SMS Forward, SMS Copy, Auto Reply, Email notification, SMS Signature and Web Portal will facilitate Airtel Bangladesh to offer unique and innovative services to its subscribers.
“At Airtel Bangladesh, we are determined to provide best-in-class services and to continuously provide the best communication solutions to our businesses and individual customers,” Airtel Bangladesh chief executive officer and managing director Chris Tobit said.
Comviva has also deployed its BMG solution, a high capacity SMS platform that delivers cross-carrier messaging for enterprise customers.
“Comviva is working with all the leading mobile operators in Bangladesh to provide them with end-to-end mobile solutions beyond VAS. We see our messaging solution supporting airtel as they extend their service to newer segments across the country,” Comviva CEO Manoranjan Mohapatra said.
The BMG solution will create a new revenue opportunity for Airtel and will enable promotions and corporate messaging helping the operator deliver a better message management over SMS.