Enrico Galliera | Ferrari is not just about the speed
Enrico Galliera | Ferrari is not just about the speed
New Delhi: Enrico Galliera, spent the first 20 years of his career with Italian pasta maker Barilla Holding SpA. His only job change happened in April 2010, when he took charge as the commercial and marketing director at Ferrari SpA, the legendary Italian sports car manufacturer. He was in India to open Ferrari’s first dealership in the country, located opposite the Jaguar Land Rover showroom in Janpath, New Delhi. Fourth in the pecking order in the firm, Galliera spoke about the challenges he anticipates and Ferrari’s future plans. Edited excerpts:
Is it because of the growing presence of luxury car makers that you decided to enter India?
Will Ferraris cope with Indian roads?
What kind of demand do you expect from the Indian market?
How are the other developing markets?
How is your strategy shaping up with Formula 1 coming to India?
What is the next big thing to happen at Ferrari?
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