Mukund Rajan becomes Tata group’s brand custodian, spokesperson

Rajan will manage all corporate communications and brand related activities for the group
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First Published: Wed, Feb 06 2013. 08 25 PM IST
Mukund Rajan, 44, has been with the Tata group for over 18 years, after starting his career as a Tata Administrative Service (TAS) Officer. Photo: Mint
Mukund Rajan, 44, has been with the Tata group for over 18 years, after starting his career as a Tata Administrative Service (TAS) Officer. Photo: Mint
Updated: Wed, Feb 06 2013. 10 26 PM IST
New Delhi: Tata Sons, the promoter firm of the companies in the Tata conglomerate, on Wednesday said it has appointed Mukund Rajan—former managing director of Tata Teleservices (Maharashtra) Ltd, as the group spokesperson and brand custodian.
He will have the responsibility to oversee and manage all corporate communications and brand related activities for the group in India and abroad, Tata Sons said in a statement.
Rajan’s is the first major appointment after Cyrus Mistry took over as the chairman of the group after Ratan Tata retired on December 28, 2012.
“Additionally, he (Rajan) will serve as the Chief Ethics Officer of the group and also oversee all Tata group Corporate Social Responsibility (CSR) activities as Chairman of the Tata Council for Community Initiatives (TCCI),” the statement said.
His appointment is with immediate effect and in his new role, he will report directly to Mistry, it added.
Rajan, 44, has been with the Tata group for over 18 years, after starting his career as a Tata Administrative Service (TAS) Officer.
Prior to the latest appointment, Rajan was head of private equity advisory at Tata Capital Ltd and managing partner of the advisory team of the Tata Opportunities Fund.
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First Published: Wed, Feb 06 2013. 08 25 PM IST
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