Chennai: The country’s second largest two-wheeler manufacturer TVS Motor Company plans to ramp up its manufacturing facility at Hosur in Tamil Nadu as part of meeting “huge” demand for its scooterette ‘Wego’.
The company had showcased the scooterette in November 2009.
Now backed by huge demand, the Hosur-headquartered company plans to increase its capacity at its plant for production of Wego, TVS Motor Company president (Marketing and Sales) H. S. Goindi said.
“Tamil Nadu is the largest market for us. We plan to launch Wego in Tamil Nadu market by January or February 2011,” he told the news agency. Currently, Wego is not available in Tamil Nadu and some eastern regions in the country.
While stressing that TVS has been meeting the demand by constantly upgrading the facility, Goindi said last week that the company plans to ramp up the facility at Hosur to address the demand in Tamil Nadu and also in the country’s Eastern regions.
He said the company would increase the capacity from 12,000 units to 20,000 units at the facility.
“The capacity will be increased at the Hosur plant particularly for Wego..”, he said, declining to elaborate on the proposed investments for increasing the capacity.
According to company officials, TVS Motor sells around 12,000-15,000 units every month (excluding Tamil Nadu region).
In November, TVS posted 27% growth in two-wheelers’ sale.
The company sold 1,53,882 units as against 1,20,844 units in November 2009. Scooter sales also witnessed a jump of 44% at 36,233 units sold as against 25,115 units in November 2009.
With the launch of TVS Wego, TVS Motor becomes the only company with a wide range of scooters in the market, starting from the entry-level Scooty Teenz, Scooty Teenz Electric to the iconic Scooty Pep+ and the snazzy Scooty Streak.