Bengaluru: Cupick, a social network and merchandising platform for artists, said it has raised $120,000 in funding from angel investors.
The Bengaluru-based start-up, which was launched last September, has over 2,500 artists and 9,000 artworks listed on its site. It lets artists showcase their portfolios and operates a marketplace where they can sell their work at prices they choose.
Cupick raised the money through Termsheet—a portal that connects angel investors and founders—and helps them secure seed funding. It will use the funds to expand its team, develop new products and expand into newer categories beyond post cards, greeting cards, posters, art and canvas prints that it currently offers.
“There are hundreds of thousands of artists creating beautiful artwork but with no way to monetize or reach out to a larger audience. Then there are large copyright holders sitting on huge repositories of idle creative assets. Cupick helps them monetize this asset class through merchandising,” said Shaishav Todi, founder of Cupick, in a statement released by Termsheet. “We want to make art consumable and in process, add value to the underlying asset.”
The round includes investment by angel syndicate JKN Partners and a clutch of investors including JK Patel, Sushil Agarwal, Kalpesh Shethia, Rajeev Mudumba, Dinesh Tadepalli and Sudheshna Vuppala.