New Delhi: Quick service restaurant chain McDonald’s India said on 15 October it would pump in Rs300 crore in next three years to fund its expansion plan that includes extending its services to airports, railway stations and highways.
“We are aiming to triple the number of our outlets in next three to five years, while invest Rs300 crore by 2010 for setting up new outlets and expanding the back-end supply chain,” McDonald’s India Joint Venture and managing director Vikram Bakshi said.
He said the aim is to triple the current number of 123 restaurants across the country by next 3-5 years and double the turnover by 2010. As a part of its strategy to extend the reach to airports, railways and highways, McDonalds has opened a restaurant at the terminal 1A of the domestic airport of Delhi.
It has also signed an agreement with Indian Railways for opening an outlet at the old Delhi railway station. “We already have a tie-up with Bharat Petroleum and Hindustan Petroleum, which enables us to be present on the highways and increasing our reach by being at airports and railways is an important element of our expansion plan,” Bakshi said.
He said the focus initially would be the airports at the metro cities including Delhi, Mumbai, Kolkata and Chennai.“But the plan will depend on the approval of the Airport Authority of India,” he added.
The company has also opened a new family restaurant in Shalimar Bagh, Delhi taking the total number of outlets in India to 123, with 73 in northern and eastern region and 50 in southern and western part.