Honda Cars India to export Honda WR-V to Brazil

Honda Cars India senior VP Jnaneswar Sen says firm already exporting cars to neighbouring countries, confirms India launch of new Honda Civic later this year


Honda has already received 3,000 bookings for the WR-V. Photo: PTI
Honda has already received 3,000 bookings for the WR-V. Photo: PTI

Chennai: Japanese automaker, Honda which has been shipping some of its models to the overseas market, would introduce its latest Honda WR-V sports utility vehicle (SUV) in Brazil, a top official said on Tuesday.

The company, which launched the upgraded Honda City sedan last month would also bring its premium sedan—the Honda Civic—later this year, said Jnaneswar Sen, senior vice president at Honda Cars India.

Already, we are exporting few of our existing models to neighbouring countries. This product (WR-V) may be exported to Brazil..,” he told reporters.

To a query on the launch of other models in India, Sen said, the company would bring in its premium sedan ‘Civic’ which was earlier suspended from production.

“Earlier, when we introduced the (premium sedan) Civic, we were selling about 2,000 units a month. Now, the volume of premium sedan market itself is only 2,000 units,” he said.

Responding to the launch of upgraded City last month, Sen said the company received 15,000 bookings of which 40% comprised of the top end “ZX”variant.

Talking about the launch of WR-V, he said so far it has received 3,000 bookings. On expansion plans, Sen said the company would increase its dealership network to 370 outlets from the present 336 units with more focus on Tier II and III cities in 2017-18.

Sen and senior company officials were here to launch the latest Honda WR-V priced at Rs7.90 lakh (ex-showroom Chennai) for base model petrol variant while top end diesel variant is priced at Rs10.15 lakh (ex-showroom Chennai).

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