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Demystifying art

Demystifying art
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First Published: Thu, Mar 29 2007. 05 16 PM IST
Updated: Thu, Mar 29 2007. 05 16 PM IST
PTI
Mumbai: As she directs her team, putting up paintings in the sprawling hall and giving final touches to her annual art gala, Tina Ambani looks a far cry from her days as an arm candy maiden in Hindi movies.
On the eve of the 12th Harmony Art Show, which gets underway on 30 March, Ambani admits that even during her days in the film industry, she had a “subconcious spiritual” connection with art and knew that she would one day do something serious and meaningful in the field.
Her passion for art has translated into an annual art exhibition where Ambani showcases works of art from young undiscovered artistes, hand picked by her and her team for display at the annual Harmony Art Exhibition.
“Today, incomes are going up, middle class can afford to buy art and it is a good thing that art is losing its elitist tag in India. But from a personal point of view, I have always bought art because I intuitively liked it, not from an investment point of view,” she said.
Whatever the reason, her understanding of art, allows her to pick out artists who have a good chance of making it big in the art market allowing buyers to place their moolah on investments which are getting safe and even lucrative.
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First Published: Thu, Mar 29 2007. 05 16 PM IST