New Delhi: The latest update by Spatial Access Solutions on the movement of advertising accounts between 9 and 22 October is just out.
While Span Communications and Ashok Creatives have been able to retain their hold on the Incredible India campaign, Leo Burnett and RK Swamy/BBDO have lost the Rs100 crore Aircel account to Publicis India.
A number of new accounts have entered the market, one of the more prominent one of which was the Rs80 crore media budget of Virgin Mobile. That went to Mindshare. Click here to see the entry of new big ticket deals into the mad ad world and the movement of existing ones from one agency to another.