Bangalore: This Valentine’s Day, beautiful deep red roses from Hosur in Tamil Nadu’s Krishnagiri district would bring millions of lovers across the world closer.
Over three million rose stems would be supplied to the international flower market ahead of 14February by Hosur-based Tanflora Infrastructure Park Limited, the largest producer of roses in the country and fourth largest in the world.
Promising an important place for India in the global market, the firm plans to produce 10 million stems of roses for 2009 Valentine’s Day, Najeeb Ahmed, managing director of the 100% export-oriented unit, a joint venture between M N Associates and Tamil Nadu Industrial Development Corporation Limited (TIDCO), said.
“We are looking at producing 10 million roses for the global market for 2009 Valentine, the peak period for sales of roses in Europe, Japan and Middle East”, he said.
The firm has entered into marketing arrangements with major importers in Japan, Europe, Australia, Middle and Far East countries to sell 70 million roses for 2008-09, he told a group of reporters from here, visiting the 250-acre Infrastructure Park.
At present 89 acres of land are under rose production. “We will be extending the production to another 45 acres, taking the whole area under rose production to 134 acres by the end of June this year”, Najeeb said.
As part of its future strategy, the company will have its own unpacking and marketing facilities in major importing countries, including the Netherlands and Germany.