New Delhi: The information and broadcasting (I&B) ministry on Saturday launched a film condition assessment project under which almost 1.32 lakh film reels at National Film Archive of India (NFAI) will be assessed and preserved for future use, as per global standards.
The project marks the beginning of National Film Heritage Mission—an initiative by the government of India for the preservation, conservation, digitization and restoration of rich cinematic heritage of the country. A total of Rs597.41 crore has been allocated by government towards implementation of this project.
“This is a one-of-its-kind project in the world, wherein the government is spending huge amount of money towards the aspect of film preservation, in order to make rich filmic heritage available for the future generations to come,” said Ajay Mittal, secretary at I&B ministry in a statement.
NFAI is the nodal agency for the implementation of this project.
As a part of government’s Digital India initiative, the ministry also announced digitization of non-filmic material like posters, photos, song booklets, pamphlets, press clippings, slides/ transparencies and glass negatives. “This is a step in the direction of government’s Digital India initiative, wherein non-filmic heritage of the country would be digitized, restored and made available to the people at large,” Mittal added.
Earlier in November 2016, the ministry had also set up a film promotion fund to provide financial aid to the movies (for promotional activities) selected in the competition section of any international film festival, including India’s official nomination for the Academy Awards.
The government is also planning to formulate a national communication and information policy in an effort to enhance access and dissemination of information across the country. The government is in the process of finalising the draft of the policy.