Percept Holdings Pvt Ltd has launched ‘Percept Knorigin’ – a technology media and service provider to strengthen its portfolio of media and marketing offerings, on 19 July.
Percept Knorigin will be focused on servicing Indian and global clients by leveraging digital media technologies like Internet, mobile, gaming and 360 degree capabilities of Percept Group, which has interest in entertainment, media and communication services with a capitalised billing of Rs16.5 billion.
Viraj Malik will head the business and will be designated as the managing director of Percept Knorigin. The company plans to set up a delivery facility in Bangalore with offices in Mumbai and Delhi.
This new venture will witness an initial investment of US$ 5 million. The company targets revenues of $ 10 million per annum (Rs40 crore) and will expand to a team of 100 within the next 3 years.