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Business News/ Industry / Advertising/  People opt for domestic over international vacations: study
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People opt for domestic over international vacations: study

Nearly 74.1% of 2,370 respondents surveyed said they would prefer domestic vacation

Goa is the preferred domestic destination, while Thailand, Singapore and Malaysia were the top international destinations. Photo: AFPPremium
Goa is the preferred domestic destination, while Thailand, Singapore and Malaysia were the top international destinations. Photo: AFP

New Delhi: More people are choosing domestic vacations this winter over international destinations, a study done by online travel portal Yatra.com shows.

“Contrary to the usual preference of international destinations, we have seen a number of travellers opting for domestic destinations this winter vacation. With demonetisation, the trend of cashless transactions in travel will go up, and this will have significant medium to long term positives for online travel agents like us," Yatra’s chief operating officer Sharat Dhall said in a Monday statement, “Our winter survey shows that mobile bookings and the preference for budget accommodation are two areas where we are seeing a tremendous surge."

Nearly 74.1% of 2,370 respondents surveyed said they would prefer domestic vacation.

About 37.4% travellers chose plastic money over cash for making bookings and while travelling. The ban on old Rs500 and Rs1,000 notes has further led to a significant 57.9% travellers booking through the desktop and a drastic dip in booking through offline agents.

Over 60% people were looking to travel for less than a week during the season.

Budget accommodation has seen a significant high and is the preferred choice of most of the travelers, Yatra said.

Over 38% people opted for lodging options under Rs4,000, while only 35% chose luxury accommodation.

To help travellers get over any short term issues of liquidity and provide the convenience of paying later, Yatra said it is providing the option of booking a holiday using easy EMIs.

The other findings of the survey showed that demonetisation, there was a drop in payment made by cash.

Goa appeared is the preferred domestic destination while Thailand, Singapore and Malaysia were the top international destinations.

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Published: 13 Dec 2016, 02:25 AM IST
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