New Delhi: Indian Broadcasting Foundation (IBF), the representative body of television broadcasters, on Friday elected Punit Goenka as president at its 17th annual general meeting. Goenka is managing director and chief executive officer of Zee Entertainment Enterprises Ltd (ZEEL)
Goenka replaces Uday Shankar, the chief executive officer at Star India, at the helm of the IBF. He was serving IBF as vice-president (measurement) since 2014.
“I am delighted to lead the Indian broadcasting sector at a time when there is a lot of churning and India is being looked upon as global destination for investments,” said Goenka. He added, “In the ensuing and continuing efforts of making India as a broadcasting superpower, I wish to work in a most collaborative manner with the government, industry and other stakeholders for realization of the sector’s value chain to the optimum.”
The board also elected Rajat Sharma (chairman of India TV), N.P. Singh (chief executive of Sony Pictures Network), Sudhanshu Vats (group CEO at Viacom 18) and K. Madhavan (managing director at Asianet Communications) as IBF vice presidents. K.V.L. Narayan Rao, executive vice chairperson of New Delhi Television Ltd (NDTV), was elected as the treasurer of IBF for a period of one year.
Goenka, who has been helming ZEEL as its managing director since 2010, started his career with the Essel group that runs ZEEL. Goenka worked with Dish TV from 1997 to 2004 and served as vice president of operations for three years. Goenka is also the chairman of the television ratings agency Broadcast Audience Research Council (BARC) India.
“I cannot think of a more suitable person than my dear friend, Punit Goenka, to hand over the leadership of IBF. Over the years, Punit has eminently helped me in navigating IBF through these volatile times. He is also the primary architect of Broadcast Audience Research Council (BARC). His intelligence, dynamism and maturity will be great assets for IBF and the Indian media,” said Shankar.