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Spencer’s Retail launches apparel brand 2Bme

Spencer’s Retail is looking to make Rs300 crore in annual revenue from 2Bme in 3-4 years


Priced at Rs129-1,299, the brand will cater to men, women and children.
Priced at Rs129-1,299, the brand will cater to men, women and children.

Kolkata: Spencer’s Retail Ltd on Tuesday launched its own apparel brand, 2Bme, looking to make Rs300 crore in annual revenue from it in 3-4 years.

Priced at Rs129-1,299, the brand will cater to men, women and children. It will be sold through the 37 outlets of Spencer’s initially, and if successful, spun off into a separate business entity in a couple of years, said Shashwat Goenka, sector head, Spencer’s Retail.

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