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Business News/ Industry / Infotech/  Big Data: No longer a buzzword
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Big Data: No longer a buzzword

Here's a look at how executives view the utility of Big Data in innovation

Photo: Hemant Mishra/MintPremium
Photo: Hemant Mishra/Mint

The GE Global Innovation Barometer 2014 is an international opinion survey of senior business executives, all actively engaged in the management of their firms’ innovation strategy. In its fourth edition, spanning 26 countries and 3,209 executives, the survey was conducted by Edelman Berland, a consulting and research company, on behalf of GE. Here’s a look at how executives view the utility of Big Data in innovation.

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