Singapore: Projecting a significant growth in emerging markets like India and China in the next three years, the world’s largest mobile handset maker Nokia unveiled three new models intended to boost its offerings in the mid-range segment and increase its global market share.
Nokia has about 42% market share in the Asia Pacific region and expects most of the projected growth to come from emerging markets, including India and China.
“In the next three years, the large part of growth will come from Asia Pacific with the region contributing to more than half of subscribers for the company,” Senior Vice- President (Asia Pacific) Urpo Karjalainen told reporters at Nokia Connections 2007.
The new phones - Nokia 3500 and 3G-enabled Nokia 6267 would be available in the next quarter across the world, including India, at 240 euros and 135 euros respectively, excluding taxes and subsidies.
However, another 3G phone Nokia 6121 would be available only in Australia and New Zealand in the third quarter of this year at 135 euros, excluding subsidies and taxes.
Nokia 6267 comes with enhanced music capabilities and other multimedia capabilities and uses 3G technology for faster downloads, internet browsing and video calls.
Nokia 6121 supports quadband GSM and WCDMA 900/2100 technology. “The new launches will take the total number of handsets launched by Nokia this year to 26,” Karjalainen said.
He said the launch of these new models are expected to increase the company’s global market share up from the present 36%.