Olympus to double digital SLR shipments next year

Olympus to double digital SLR shipments next year
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First Published: Mon, Mar 05 2007. 04 23 PM IST
Updated: Mon, Mar 05 2007. 04 23 PM IST
BLOOMBERG
TOKYO: Olympus Corp., Japan’s fourth-largest maker of cameras, forecast shipments of its digital single-lens reflex models will double to more than 500,000 next fiscal year.
The company unveiled two new digital SLR models today, for sale in April and July. One camera, the E-410, is the world’s lightest, thinnest and smallest digital SLR, weighing 375 grams without a lens, Olympus said. The model will sell for 90,000 yen ($780) without a lens, and 100,000 yen with one.
Olympus and rival camera makers are focusing on digital SLR models, popular with hobbyists and professional photographers, because their prices are declining more slowly than for compact models. The company has said it expects to ship 250,000 digital SLRs in the year ending March 31, the company said at its earnings presser last month.
Canon Inc., the world’s biggest maker of digital single-lens reflex cameras, said it will ship 3 million units this fiscal year ending December, up 20% from last year’s 2.5 million units.
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First Published: Mon, Mar 05 2007. 04 23 PM IST
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