Bangalore: Low-cost carrier, Deccan has tied up with Oxigen, a one-stop online payment solution, to enable passengers to book, pay and generate an e-ticket on their mobile phones.
The service, which became operational today, can be availed by depositing money in the Deccan Prepaid account, called the mFly Account, from any of the 35,000 Oxigen outlets across India, Captain G R Gopinath, Executive Chairman, Deccan Aviation, told reporters.
How will it work?
The account can subsequently be accessed through an SMS or web to book tickets. The services can initially be availed by registering on the Deccan Web site or calling up a Deccan call centre. Once registered, a passenger would receive a four digit password. The passenger after depositing money in the Mfly account, can use the mobile to check availability of flight, fare and book a ticket. The passenger will receive a ticket number or a PNR as an SMS confirming the booking and the e-mail ticket will then be sent to the customer.
On the day of the journey, a passenger can go to the airport and collect the e-ticket from the counter.
Who does it reach out to?
This initiative was aimed at tapping the 200 million mobile phone users, which roughly constitute 20% of the population.
This distribution network in addition to its current channels like post offices, petrol pumps, travel agents and internet would help in tapping the fast growing mobile user population estimated to touch 500 million in future.
What is its USP?
Its advantage is that it can be used by passengers who do not have a debit or credit card. It is also available on all mobile handsets for a nominal SMS charge.