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A Lounge maker

A Lounge maker
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First Published: Fri, Jul 04 2008. 11 45 PM IST

Which job is on your cool list? The chief fun officer, the gamer or the comic-book maker? Photograph: Hemant Mishra / Mint, Ashesh Shah / Mint, Fawzan Hussain / Mint.
Which job is on your cool list? The chief fun officer, the gamer or the comic-book maker? Photograph: Hemant Mishra / Mint, Ashesh Shah / Mint, Fawzan Hussain / Mint.
Updated: Fri, Jul 04 2008. 11 45 PM IST
Backstory: I started work while in college. One evening, drawn by a huge Salvador Dali poster that beckoned through the half-drawn blinds every time I crossed Images Inc. two houses away from my home, I dodged the ever-vigilant guard, and sneaked in. I had no clue what exactly happened in this office, but it looked “cool”. I asked to meet the person in charge and, 5 minutes later, I was facing my would-be boss, who agreed to give me a summer internship doing whatever it was that they did. Sure, the decision to start work early was a bit of a rebellion (what can I say, I was a troublesome teen), but more than that, it was a chance to explore the business of media, a world I had no access to without this job.
Which job is on your cool list? The chief fun officer, the gamer or the comic-book maker? Photograph: Hemant Mishra / Mint, Ashesh Shah / Mint, Fawzan Hussain / Mint.
As it turned out, Images Inc. was a small TV production company and the coolest part of the job was that my boss refused to spoon-feed me. I had to learn early in life that if you wanted your job to be exciting, you had to be the one to come up with ways to make it work for you (exactly the advice “Get out and get ahead” gives on Page L4).
A master’s in mass communication opened avenues, and an assignment with a newspaper saw me switching tracks from the electronic medium to print. A decade later, I have the kind of assignment I always dreamt about — one that gives you a chance to explore new ideas, to work in a team where everyone loves what they do and have readers write in every week, some with bouquets and others with brickbats.
Why I think it’s cool: Who would have thought that whisky cocktails are the next big thing? Or that the Beatles coming to India 40 years ago is a story worth revisiting or that potatoes, those boring spuds, make for a smashing cover story? Lounge, that’s who!
This is a place where ideas are what top the charts and making the improbable totally readable is, was and will always be the goal.
Why I think you think it’s cool: Every Saturday you get surprised, excited and sometimes upset with not just what our columnists have to say, but also with our cover stories, travel tales, parenting tips and style statements.
The flip side: Everything has got to fit in 24 pages.
In case you are wondering, this is a cool jobs issue and I happen to think working at Lounge is the coolest job there is. So, keeping in line with our cover story’s format (Page L9), I spelt out why I love my job. Now, find out why nine other people love their jobs too.
When we decided to put together our second issue on jobs that are the envy of everyone, we were clear about one thing: These had to be jobs anyone could have a shot at. Not one of the nine (or, I should say 10) people featured in this series just landed their exciting jobs. Each worked hard to get their hands on the dream assignment in some way or the other — be it Amit Sharma, the Jaipur lad who taught himself to be a visual effects maven, or Sunil Doshi, the film curator, who started a film club to keep his love for movies going. Others, such as Vinod Kumar Bisht and Sahad P.V., knew taking a risk and innovating was the best way to land a job that no one else had. That’s pretty much what I did when I figured that working on TV serials was not my cup of tea. I reinvented my career and here I am today.
And while we are on reinvention, don’t miss out our style story, “The age-old debate” (Page L8). Designer Monisha Jaising told my colleague Rachana Nakra that after you cross 35, your clothes should complement your lifestyle and your state of mind: “Maintain some discretion. If you’ve worked hard on your body, then do flaunt it. But don’t hold on to the past and don’t be driven by trends.” Designer Sandeep Khosla, on the other hand, felt that age is a state of mind: “If a 50-year-old woman thinks like a 30-year-old, she can dress like that too, as long as she has the judgement to know that she is not making a fool of herself.” Rachana got two stylish divas to tell us how they changed (or did not change) their dressing-up mantra over the years. Do tell us which view worked for you.
Priya Ramani is away until August. Catch up on her travels at Blogs.livemint.com
Write to lounge@livemint.com
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First Published: Fri, Jul 04 2008. 11 45 PM IST
More Topics: Salvador Dali | Beatles | Lounge | Lounge |