Writing a story on the suits you wear is tougher than finding out which industry Mukesh Ambani’s got his eye on next.
We encountered three types of responses. The Wall: Where the CEO’s assistant says the boss would like to discuss how on earth the FM came up with the idea of taxing ESOPs, but suits, forget it. The Holy Grail: Mr CEO primly tells you he has a policy of not discussing anything to do with his personal life. The Friendly Put-Down: He returns your call from Germany, tells you he loves the newspaper, chats with you, then says he can’t discuss where he buys his suits.
But we found some of you who were ready to talk and wrote the story anyway (see Page 12). Because whether you like it or not, the suit is back in business. Perhaps it’s time to ask yourself why you’re unwilling to discuss one of the most important corporate accessories today.
One man who is very comfortable talking about suits is Suhel Seth— his guest column appears on Page 13. And read about the Capital’s hottest suit-makers (Page 14).
We even showed up at a couple of conferences in Mumbai to do a spot poll on the suits you were wearing—some results are alongside.
My personal favourite man in a suit, by the way, is Shah Rukh Khan on KBC. It’s quite evident he’s enjoying his new formal wardrobe, created by director Karan Johar. I’m not sure if baby pink ties will look as nice on you, so take it easy, and read what our experts have to say before you go out and shop.
For those of you who refuse to acknowledge the importance of the suit, there’s still lots to read. Like Shoba Narayan’s column on what it’s like to be a cricket widow (Page 6). Or the amazing things Chicago restaurants are doing with food (Page 11). Also, find out why the culture scene is rocking in Mumbai this week (Page 21).
Go buy yourself a suit.
And tell us about it. Write to me at email@example.com