Perched upon the bank of the Thames in London, and housed in what used to be a banana warehouse, the Design Museum is one of London’s lesser known attractions. Which is a pity. Because the museum is almost always full of the most spectacular objects. From complete automobiles to tiny electronic gadgets to vintage posters drenched in gorgeous typography, the Design Museum is an ever-changing showcase of some of the most iconic designs in human history.
And for the last six years, the Design Museum has been giving away what is known as the Oscars of the design world—the Designs Of The Year (DOTY) awards. Previous winners of this prestigious award have included the Olympic 2012 torch, Microsoft’s Kinect gaming accessory, Issey Miyake’s fashion and Nokia’s Pure phone.
Earlier this month, the Design Museum unveiled the very, very long shortlist for the 2013 awards. The shortlist comprises 90 nominations across seven categories: Architecture, Digital, Fashion, Furniture, Graphics, Transport and Product. Category winners and the overall winner will be decided by a jury and announced on 17 April. From 20 March, the nominations will be on display at the Design Museum, essential viewing if you’re passing through London.
The nominations, as usual, cover a wide array of products from luxury automobiles to the UK government’s official website. At Mint Indulge, we picked our favourite, most indulgent designs for 2013.