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Weekday Lounge Exclusive | The BMW style statement

Weekday Lounge Exclusive | The BMW style statement
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First Published: Wed, Feb 13 2008. 12 18 AM IST
Updated: Wed, Feb 13 2008. 12 18 AM IST
The latest designer associated with the BMW brand is Suneet Varma. The luxury car is his inspiration for a new style statement. The combination of cutting edge fashion design with the historical creative genius of the BMW brand is the highlight of Varma’s latest collection. The BMW Fascination Show with Suneet Varma will showcase the association between Indian fashion and the brand.
The show, commemorating the opening of new dealerships of the BMW in New Delhi and Chandigarh, is divided into four parts—including a fashion show and a multimedia film on the history of the brand, interspersed with changing lifestyle and fashion trends in India and the world.
Varma says that he aims to represent the most important decades that redefined and shaped style and lifestyle choices of the world, such as the post-world war glamorous living of Elvis Presley, The Beatles; and the Hare Rama Hare Krishna era and the romance of flower power.
At the Deutsche Motors showroom, Mathura Road, New Delhi; on 15 February; and in Chandigarh on 29 February.
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First Published: Wed, Feb 13 2008. 12 18 AM IST
More Topics: Lounge Exclusive | Cars | BMW | Fashion | Suneet Varma |