Scotiabank woos Indian newcomers to Canada

Scotiabank woos Indian newcomers to Canada
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First Published: Fri, May 09 2008. 08 42 AM IST
Updated: Fri, May 09 2008. 08 42 AM IST
PTI
Toronto: Scotiabank, a Canadian bank working in five Indian cities ( Mumbai, New Delhi, Coimbatore, Bangalore and Hyderabad) for over 20 years, has launched a new programme to attract Indian newcomers here.
“We are aware of the many challenges and hurdles that newcomers face when settling into a new country,” said Rania Llewellyn, vice-president, Multicultural Banking of the bank.
“Scotiabanks’ StartRight programme addresses basic needs of newcomers and offers financial tools to help them build a richer life,” she said.
Their range of simple and complete financial solutions come in a single convenient package. Facilitating them are partners like Western Union.
“With more than 200,000 immigrants arriving in Canada each year, we continually assess and adapt the services we are able to provide to the multicultural communities we serve,” she said.
Their recently established Multicultural Banking Department helps them conduct extensive research to identify the most pressing needs of new immigrants.
“We were told by newly arrived Canadians that they need a simplified process to establish their bank account, a credit card to start building their credit history, access to foreign exchange services and the ability to transfer money between Canada and their home country,” Llewellyn said.
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First Published: Fri, May 09 2008. 08 42 AM IST