There are 11.5 million middle class Indians of working age (18-59 years) with annual incomes between Rs2.5 and Rs10 lakh. And their accumulated savings in banks, post offices, insurance, equities and mutual funds amount to more than Rs1.1 trillion. Life insurance savings are the most popular investment option among people in this segment, with 87% having active life insurance products. However, 20% have invested in mutual funds and 12% in direct equity, indicating this segment’s appetite for risk. And 14% of the segment have postal savings and 4% have invested in chit-funds and para-banking organizations.