The 10th edition of the Global Retail Development Index (GRDI), released by AT Kearney, shows Asia is being upstaged by South America. In the annual study that highlights the top 30 emerging markets for global retail expansion, Brazil has toppled China from the lead position and Chile has replaced India in the third slot. Uruguay jumped six places to No. 2. India is ranked at four while China has slipped to six.
The index analyses 25 macroeconomic and retail specific variables to come up with a scorecard for different countries suitable for global retail players. Brazil made a big jump on the index riding on an expected GDP growth of 5%, growing retail sales and significant investments in the country that will host the 2014 soccer world cup and the 2016 Olympics. However, the absolute attractiveness of India and China for retail expansion cannot be overlooked, the study said.
Also See South America trumps Asia as retail destination: report (PDF)