Dravida Munnetra Kazhagam leader A. Raja soared up the rankings of Indian newsmakers in November, after resigning as the Union telecom minister in the wake of allegations that he favoured some companies in the allotment of telecom licences in 2008 and caused the exchequer a substantial loss. But finance minister Pranab Mukherjee retained his top billing with most citations in both Indian and global media. K.M. Birla of the Aditya Birla Group saw his ranking fall to 20th from 18th in October in terms of global media citations, while C.B. Bhave of the Securities and Exchange Board of India dropped to 17th from 8th in October in terms of Indian media citations.
A Raja. Photo: Bloomberg
The Mint Influencers Index is a monthly objective measure based on media analysis by Dow Jones Insight, which tracks these leaders, looking at the volume of media citings for each of them as a proxy for their rising or waning influence. The assumption is that visibility and share of voice is good for them and their organizations. In the case of global media, the index is collectively a surrogate for the growing or waning interest in India.
Also See | Mint Influencers Index (PDF)
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