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Spot Light | Amul
Mon, Oct 13 2014. 03 21 PM

Spot Light | Amul

The new ad confuses and fails to delight
New Datsun advertisement takes on Maruti’s small cars
Fri, Oct 10 2014. 03 46 PM

New Datsun advertisement takes on Maruti’s small cars

The advertisement claims that Datsun is more spacious and gives more mileage and that it is setting up a new tradition
Facebook to let advertisers target users based on locations
Thu, Oct 09 2014. 09 35 AM

Facebook to let advertisers target users based on locations

Facebook will start targeting users with advertisements based on their most recent location, as it expands the use of member’s data to generate revenue
Facebook debuts Atlas ad server tracking users across devices
Tue, Sep 30 2014. 12 59 AM

Facebook debuts Atlas ad server tracking users across devices

Advertisers will be able to measure how often an individual sees ads, no matter what device they’re using
Reckitt Benckiser, Hindustan Unilever at loggerheads in Delhi HC
Mon, Sep 29 2014. 08 45 PM

Reckitt Benckiser, Hindustan Unilever at loggerheads in Delhi HC

HC refuses interim relief to Reckitt Benckiser in case filed against Hindustan Unilever over a Lifebuoy advertisement
Google rolls out services for advertisers to reach mobile users
Mon, Sep 29 2014. 05 56 PM

Google rolls out services for advertisers to reach mobile users

The firm announced tools that automatically resize advertising spots for desktop computers to fit mobile devices
Spot Light | Nescafé
Fri, Sep 26 2014. 06 52 PM

Spot Light | Nescafé

Acting and writing complement one another in this ad.
Facebook to introduce new advertising platform: WSJ
Tue, Sep 23 2014. 09 24 AM

Facebook to introduce new advertising platform: WSJ

The product will provide a tool for marketers to buy ads to target Facebook users across the web
Cost structure in India is no longer an advantage, says Harris Diamond
Mon, Sep 15 2014. 01 21 AM

Cost structure in India is no longer an advantage, says Harris Diamond

The global chairman and chief executive of McCann Worldgroup says that while growth in India and the US is on track, the world is still fraught with tension
Spot Light | Rado DiaMaster
Fri, Sep 12 2014. 07 40 PM

Spot Light | Rado DiaMaster

The ad does not showcase the beauty of the product
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