Apple said to continue manufacturing only iPhone SE models at Bengaluru unit
New Delhi: The Bengaluru plant of Apple Inc. will stick to manufacturing th iPhone SE model for the domestic and overseas market for some more time, says a report in The Economic Times. The company has no plans to begin assembling of iPhone 7 and 7Plus as of now, added the report.
The newspaper cites an anonymous source confirming that the government is aware of the plans. “It is looking to start exports from India,” the source was quoted as saying. The Cupertino-based technology giant began its operations in India in February 2017, and started with lower-priced iPhone SE at its manufacturing partner Wistron’s plant in Bengaluru.
The report cites Tarun Pathak, associate director at Counterpoint Research, who confirmed that roll out of SE would result in slow growth. “Assembling the phones here would reduce the affordability of the aspirational value,” Pathak was quoted as saying.
Government sources told The Economic Times that Wistron has not made any fresh request for approval to the government, added the report. The SE model launched globally in March 2016 is one of the most popular brands in India. New range of iPhone 7 and 7 plus was introduced in the Indian market in September 2016, and the company may launch iPhone 8 next year.