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Archna Shukla and Priyanka Mehra 09:33 PM | May 25,2009
A look at the revenues each team grossed this year and their brand valuations, according to a study by MTI Business Consulting and Intangible Business Ltd
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Archna Shukla 08:39 PM | April 27,2009
Print companies are taking a beating because of the huge discounts they are being forced to give
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Archna Shukla and Priyanka Mehra 01:15 AM | April 07,2009
The biggest challenge this year has been the changing of plans at the last moment because of the change of venue, says Deccan Chargers’s Darshan M
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Archna Shukla and Priyanka Mehra 01:15 AM | April 07,2009
Raman assures fans and all the sports enthusiasts in South Africa of a round-the-clock cricket carnival over 36 days and that once-in-a-lifetime experience
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Archna Shukla and Priyanka Mehra 05:31 PM | April 06,2009
Managing cricket is not its only forte, BCCI is adept at playing games too. And thanks to the clout it enjoys on and off the cricket ground, the board comes out a winner mostly. The latest showdown with Multiscreen Media is a case in point. Will the broadcaster be able to make the new deal good?
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Archna Shukla 01:15 AM | March 24,2009
Automobiles, watches and goodies galore; the R-word is inspiring many companies to take the plunge
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Archna Shukla and Priyanka Mehra 12:55 AM | February 17,2009
Winning the first IPL tournament was every franchisee’s dream, but for the low-profile Rajasthan Royals it was a business target. And the team, both on and off the ground, had a clearly spelt out strategy to achieve this goal. The inside story of how they did it
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Archna Shukla 12:38 AM | January 29,2009
According to a Mumbai-based analyst who tracks the media industry, print ad spends dropped by 30% and 40% in New Delhi and Mumbai, respectively, during November and December
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Archna Shukla 11:47 PM | January 14,2009
The Gurgaon weekly will hit the stands on 24 January, followed by a Noida-focused weekly
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Archna Shukla 11:20 PM | January 09,2009
Indrani Mukerjea owned around 74% stake in INX News, including 5% employees sweat equity. The rest was held by INX Media and the investors
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Archna Shukla 05:42 AM | December 29,2008
2008 was a tumultuous year both for the marketer and the consumer. Amid the global meltdown, there have been marketers who managed to stay ahead with their innovative products, pricing and communication. Campaign editor Archna Shukla and an expert panel pick the Top 10
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Archna Shukla 12:37 AM | December 04,2008
In a telephone interview with ‘Mint’, Barkha Dutt, managing editor of NDTV 24x7 says the administrative agencies mismanaged the entire process and that the media is now being unfairly targeted
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Archna Shukla 12:57 AM | September 13,2008
At the forefront of a new entertainment giant is a quiet, committed leader
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Archna Shukla 10:15 PM | August 10,2008
Not trying to have a finger in every pie, Screwvala talks about his strategy of focusing on the underserved or unserved gaps in the media and entertainment business
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Archna Shukla 11:43 PM | August 03,2008
Hindustan Unilever Limited CEO and managing director Nitin Paranjpe says global alignment is the best way forward for the company
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