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Anushree Chandran 11:02 PM | November 12,2009
Aspirants look at sectors that have not been significantly affected by the downturn
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AP 02:36 PM | November 10,2009
The all-stock deal announced Monday also represents the latest sign that Google’s leaders are feeling better about the economy’s direction, encouraging them to spend more freely
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Ralph Jennings / Reuters 12:11 AM | November 04,2009
Dozens of companies, from consumer goods maker Hindustan Unilever Ltd to delivery firms such as FedEx, are now using direct marketing methods to sell their products
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Sweta Sriram / CNBC-TV18 11:01 PM | November 02,2009
New rules proposed by Food Safety and Standards Authority to bring in self-regulation, check false claims
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Gouri Shah 11:29 PM | October 30,2009
A flash mob typically refers to a group of people who suddenly assemble in a public place, perform an unusual action for a brief period and then disperse quickly
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Anushree Chandran 10:40 PM | October 30,2009
We are looking at how we can bring our data analytics alliance into play in India, said Shelly Lazarus, chairman, Ogilvy and Mather Worldwide
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AFP 03:28 PM | October 30,2009
Excluding the impact of acquisitions and currency fluctuations, sales fell by 10.5 % in the second quarter
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Sweta Sriram / CNBC-TV18 11:36 PM | October 26,2009
Ad spots are selling at an average Rs2.5 lakh for 10 seconds and 80% of the inventory has been sold, according to Neo Cricket
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Anushree Chandran 10:26 PM | October 26,2009
Starcom will collaborate with companies in customization and application of international tools, practices
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Gouri Shah 12:16 AM | October 22,2009
The ad, which is for Lux’s new range of soaps with beauty oils, gives viewers a peek into the very private lives of the stars
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Anushree Chandran 09:34 PM | October 21,2009
Television and print media ad spending rose 28% in April-June in India, says the report
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Shuchi Bansal 10:01 PM | October 20,2009
The media industry pegs advertising expenditure on trade magazines and media and marketing websites at Rs30-40 crore a year
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Ajoy Advani, Senior partner, Alok Nanda and Co. Communications Pvt. Ltd 11:21 PM | October 19,2009
The logo tune at the end sounds childish at first, but has all the potential to be a humming No.1 in the weeks to come
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10:39 PM | October 19,2009
Thirteen of the ads in the top 15 list in the Mint-Synovate-TVAdIndx survey in September belong to the consumer goods category--which boasts of one of the biggest advertising budgets
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Spotlight | Car Ads 09:29 PM | October 16,2009
Ninety percent of auto ads come from the zone of “let’s blow their minds out”
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