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Anushree Chandran 12:02 AM | July 24,2009
For Indian agencies handling the local accounts, the reviews pose the risk of loss of business and influence with such A-list advertisers
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Ad Value | Marion Arathoon 01:06 AM | November 26,2008
The biggest grouse of agencies is that while they may produce light-bulb ideas such as ‘Johnny Walker Keep Walking’ they will never own the software or have royalty rights
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Anushree Chandran 11:24 PM | July 14,2008
MRM Worldwide’s roster includes brands such as Microsoft, Intel, Nestle, Nikon, Pand G, Avis, Johnson and Johnson
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Ad Value | Marion Arathoon 11:00 PM | May 27,2008
PETA found a snake in a breeder’s house with its mouth sewn up and birds’ wings are often clipped so they can be handled easily.
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Gouri Shah 02:27 PM | March 21,2008
As the industry matures, more industry events are popping up, and this is pushing companies to prioritize
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Namitha Jagadeesh 12:56 AM | August 14,2007
Hovr Inc. lets users download games free of cost, and shares revenue with ad agencies to keep the cash counters ringing
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