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The pros and cons of consolidating books Ad Value \| Marion Arathoon 11:22 PM \| July 29,2008 The success of the single P&L for integrated marketing communications depends on the maturity of the people inside the agency, and the way egos and payment systems play out FIND MORE ARTICLES ON: Advertising Bates Asia MindShare Media Agencies Brand P&L
Sonal Dabral \| Back to his roots Anushree Chandran 01:29 AM \| August 06,2007 On his return, Dabral hopes to turn hidden creative gems into world-beaters FIND MORE ARTICLES ON: Sonal Dabral Ogilvy$Mather Bates Asia
Sonal Dabral now India Chairman for Bates Asia By Anushree Chandran 02:07 PM \| July 26,2007 Dabral started his career with Lintas India Pvt Ltd and moved to O&M in 1989. Along with Piyush Pandey he helped O&M become one of the top creative agencies in the country FIND MORE ARTICLES ON: Bates Asia Ogilvy and Mather