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Anushree Chandran and Gouri Shah 11:11 PM | April 06,2008
Mudra Communications, too, takes home aGrand Prix, for a radio commercial; O&M fails to get the big prize
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Marion Arathoon 11:10 PM | April 06,2008
I am disappointed we did not, we should have won (the Grand Prix), says Piyush Pandey, executive chairman, Ogilvy and Mather India Pvt. Ltd
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Anushree Chandran 11:10 PM | April 06,2008
IPG solidified its presence in India last year by increasing its stake to complete ownership in member networks Lintas India Pvt. Ltd and FCB Ulka Pvt. Ltd (now DraftFCB+Ulka)
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Gouri Shah 11:10 PM | April 06,2008
I think the value of brands, brand thinking and the role of brand ideas in the 21st century has been underplayed, says Craig Davis, chief creative officer, JWT Worldwide
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By Anushree Chandran and Gouri Shah 12:36 AM | April 05,2008
Some ad men are also querying the unbiased nature of these awards
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Gouri Shah 12:15 AM | April 05,2008
So there is a DNA in the brand that says something about who you are, so there will be an emotional difference that will set us apart from Lexus or Honda as a brand
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Gouri Shah 01:35 AM | April 04,2008
The ad business is starved for fresh talent; industry events offer a one-stop shopping advantage to recruiters
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01:35 AM | April 04,2008
The stall will have three tattoo artists to etch memorable ad campaigns for willing clients
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Anushree Chandran 01:35 AM | April 04,2008
‘The word agency is Victorian. It refers to us as brokers,’ says V. Shantakumar, chief of Saatchi and Saatchi Pvt. Ltd
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Gouri Shah 01:35 AM | April 04,2008
Excessive specialization in services is also contributing to loss in focus
FIND MORE ARTICLES ON:
Goafest 2008 Nokia
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Anushree Chandran 01:02 PM | March 31,2008
As competing awards come together under one umbrella for the first time, there is hope that Goafest will shape up as India’s answer to Cannes—but it is clear that deep internal divides have to be bridged first
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Anushree Chandran 01:26 AM | March 31,2008
The Goafest media awards will be held on 4 April
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Anushree Chandran 12:30 AM | March 31,2008
A pick of some of the major international award festivals listed in the advertising world’s 2008 calendar
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Priyanka Mehra 12:30 AM | March 31,2008
McCann Erickson is staying away from the awards this year, preferring to first see how the new awards pan out
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Priyanka Mehra 12:30 AM | March 31,2008
The coming together of the two functions is a sensible step—it cuts out the extra expenditure
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