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Reuters 09:32 AM | July 31,2009
With surgeons warning him that he faces long-term pain in his knee, the off spinner said his body could not cope with five-day matches for much longer
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Priyanka Mehra 09:37 PM | June 08,2009
General entertainment channels saw a decline in viewership and ad revenue during IPL. Now they are looking to reclaim lost ground with new shows and get the TRPs up again
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Avni Raja | CNBC-TV18 10:15 PM | June 05,2009
After covering the Indian Premier League, Oriental Insurance Co. Ltd has now won the International Cricket Council’s T20 World Cup account
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AFP 11:56 AM | May 25,2009
The extravagance of the IPL promotion, fuelled by a television deal worth more than a billion dollars over 10 years, confirmed India as the financial powerhouse of world cricket
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PTI 12:53 AM | May 11,2009
Asked to take first strike on the Wanderers pitch, Sourav Ganguly (44) and Ajit Agarkar (39) waged grim battle as the Knight Riders fumbled and faltered their way to an unflattering 123 for eight
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05:35 AM | April 18,2009
IPL is a step back into the future, with passions divided on regional lines
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PTI 01:31 PM | March 25,2009
Delhi Daredevils marketing head Vidur Naik said there would be huge increase in our travel budget, but at the same time other expenses like security would come down
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Neelam Verjee 10:20 PM | March 04,2009
Reluctant to pit their films against all-star cast cricket teams, major production houses have moved to avert a scheduling clash with the IPL season which is scheduled to start on 10 April
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Anushree Chandran 11:19 PM | November 11,2008
While Essel projected Rs120 crore in total revenue for the series, it received an average TVR of 0.7% for 10 Oct-1 Nov in the target group of 15-plus males, all India
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Priyanka Mehra 06:36 AM | August 18,2008
IPL’s first season saw quality cricket and entertainment, and it has done the most difficult part of the job -- establishing awareness. Now, it’s important to look at ways to engage with consumers
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Priyanka Mehra 11:47 PM | August 17,2008
The league broke the concept of national teams, ignited local pride, drew viewers away from soaps and saw get-togethers planned around matches
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11:43 PM | August 17,2008
About 78% of the viewers of general entertainment channels watched the matches. Many felt a vacuum when the season ended
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09:22 PM | July 26,2008
Cricinfo’s Dileep Premchandran says it’s not time for Twenty20’s entry into the Olympics as yet, but what do you have to say?
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Barun Mitra 02:16 AM | July 22,2008
One reason why politicians have fallen in public esteem is because they are not seen to be operating in an open market
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Priyanka Mehra 12:28 AM | May 19,2008
SET is already looking at increasing ad and sponsorship rates next year and one media buyer claims the broadcaster is seeking a 30-40% increase
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