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Priyanka Mehra and Ishita Russell 08:39 PM | August 10,2009
With competition increasing in the space, Mint spoke to senior executives of the top five GECs on their formula for staying ahead of the competition, key trends and strategies for combating the slowdown
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NewsWire18 11:34 PM | June 17,2009
According to the agreement between the two companies, Zee Entertainment has an option to acquire an additional 1% stake in the company which is due to expire on 30 September
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Anushree Chandran 12:39 AM | May 29,2009
Broadcasters are under pressure from slowing advertising revenue, delayed payments by big advertisers
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Priyanka Mehra 08:44 AM | July 25,2008
According to MindShare Insights, the research arm of media buying agency MindShare, the number of reality shows across TV channels in India went up from 142 in 2006 to 802 in 2007
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11:37 PM | April 15,2008
The week’s buzz on ad and media folks
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Sruthijith K.K. and Ashwin Ramarathinam 12:09 AM | April 15,2008
Adlabs and WWIL lost nearly 60% of their value; UTV was the only stock that posted an increase in market cap
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Archna Shukla 12:10 AM | February 11,2008
Marketers are struggling to reach their target audience—some are exploring newer means of catching the drifting consumer, others still see potential in further media penetration
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Priyanka Mehra 11:49 PM | February 03,2008
Call it reality TV hitting cyberspace as marketers and advertisers try to marry the popularity of reality TV shows in India to the growing use of the Internet
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PTI 04:27 PM | December 11,2007
The new channel will showcase a wide array of stories in genres from thrillers to comedy, reality, fiction and action
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