Flipkart, Amazon in tight race for exclusive tie-ups with phone makers3 min read . Updated: 05 Oct 2018, 09:27 AM IST
Firmspulloutallstopstowootop phone brands this festiveseason
Bengaluru: India’s biggest online retailers Flipkart and Amazon are pulling out all the stops to woo top smartphone brands such as Apple, Samsung, Xiaomi and Huawei to exclusively sell their wares on their online marketplaces, as they joust for an edge during the Diwali shopping season. Smartphones account for nearly half of gross merchandise value (GMV) for Indian e-commerce companies and is easily the most important category for top online retailers such as Flipkart and Amazon, although both companies have always downplayed their reliance on phone sales.
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