Home / Companies / People /  Sanjiv Kapoor joins Vistara as chief strategy and commercial officer

Mumbai: Former chief operating officer of SpiceJet Ltd Sanjiv Kapoor has joined TATA SIA Airlines-run full service airline Vistara as its new chief strategy and commercial officer.

Kapoor will succeed Giam Ming Toh, chief commercial officer, Vistara. Giam Ming will return to Singapore Airlines on completion of his deputation with Vistara.

Kapoor will be responsible for managing a wide portfolio of Vistara’s commercial and planning functions, including strategy development, network planning, pricing and revenue management, sales and distribution, product development, branding, marketing and customer experience.

He will also be responsible for in-flight services and ground operations.

Kapoor has over 19 years of experience in the airline industry, having worked with airlines in Asia, Europe, and the US in leadership and advisory positions. A graduate from Dartmouth College, US, and with a MBA from Wharton School of the University of Pennsylvania, Kapoor joined SpiceJet in 2013.

Kapoor piloted SpiceJet, India’s second-largest low-fare airline, through two turbulent years. He was brought to SpiceJet by its former promoter and South Indian media baron Kalanithi Maran in 2013.

In January, Ajay Singh, a co-founder of SpiceJet, who sold his stake in the airline in 2010, re-entered SpiceJet by buying a stake from Maran.

Singh is back in control after buying out the entire 58.5% stake of Maran and Kal Airways Pvt. Ltd on 23 February.

“I am very pleased and excited to join an airline that has the Tata Group and Singapore Airlines as its parents—you simply cannot beat the pedigree. Vistara has already earned an enviable reputation in terms of customer experience, service and operational excellence, and is well positioned to deliver on the proud legacy of the father of Indian aviation, JRD Tata," Kapoor said.

TATA SIA Airlines is a joint venture between Tata Sons Ltd and Singapore Airlines Ltd (SIA) with Tata Sons holding the majority stake of 51% in the company and SIA holding the remaining 49%.

Phee Teik Yeoh, chief executive officer, Vistara, said the airline is entering into a new phase of growth and Kapoor’s industry knowledge backed by rich Indian and global experience will be valuable in propelling Vistara’s growth.

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