IMImobile looks at Europe after Win buy

IMImobile looks at Europe after Win buy

Helsinki: Indian telecoms services and software provider IMImobile hopes to benefit from increasing demand from European operators after it closed its acquisition of Britain’s Win Plc on Thursday.

In June mobile entertainment technology firm Win agreed to be bought by privately held IMImobile in a cash deal which valued it at £14.9 million ($23.4 million).

IMImobile bought Win to expand its business with large European operators, many of which have worked with Win.

Squeezed by surging mobile data traffic and increasing rivalry from companies like Google and Apple who are selling mobile services directly to consumers, operators are looking increasingly for outside help to boost revenues.

IMImobile says it can boost operators services revenues by 50%, partly through better usage of customer data already available in operators’ systems.

“We are offering operators a way to value the data in their network," Graham Rivers, Win’s former CEO who becomes executive director at IMImobile, told Reuters in an interview.

IMImobile, with a staff of 650 and operations in 70 countries, competes with bigger rivals like Ericsson and Nokia’s Nokia Siemens Networks unit.

It has no further acquisitions planned, said chairman and chief executive Vishwanath Alluri.

“We will focus on the integration, we are not on a acquisition spree," he said.